Supername for gyms & studios

Nobody's scared of reformer pilates. They're scared of walking in.

The barrier to your membership isn't motivation — it's the unknown first visit. Local creators film exactly that, honestly, and post it to the neighbourhood that's been meaning to start. Views guaranteed in writing.

💪 Day-1 POV removes the fear 🧾 From £249, fixed 🛡️ Views guaranteed, in writing
Unfair advantage

Your real competitor isn't the gym down the road. It's the sofa.

Most of your future members already want to start — they just can't picture themselves through your door. First-timer content fixes exactly that, and it's what local creators do best.

The door is the barrierFirst-visit fear beats price every time

"Will I look stupid? What do I even bring?" A creator's honest day-1 POV answers the questions that no amount of intro-offer discounting can.

Belonging is filmableYou sell community — show it

The class energy, the coach who corrects kindly, the strangers who spot each other. The thing that actually retains members is visible on camera, and nowhere on your price list.

Intent never sleepsEvery month has joiners

January is a spike, not a strategy. Sign-up intent exists year-round; what varies is whether anyone's showing your gym at the moment someone's ready.

How it works for gyms & studios

From your name to fuller classes, in four moves.

Type your gym's name

We read your reviews and local signals automatically — what members praise: the coaching, the community, the class everyone books first.

Approve the script

A hook built from your reviews, scenes built around the first-timer experience. You approve the words — and the schedule, so filming fits your classes.

Creators take a class — like beginners

Local creators book in, pay and film honestly: the nerves, the class, the correction, the endorphins. You cover the session; it's itemised before you pay.

Watch the views land, guaranteed

14 days, tracked live against the guarantee line. Hit the number or the shortfall comes back automatically — then the full report, every video licensed to you for 12 months.

The full mechanics, step by step
Three plays that fill classes

Pick the story your gym should tell.

THE FIRST-TIMER POV Humbling, honest, magnetic

Day 1 with zero ego — the struggle, the small win, the "I'll be back". The honesty is the conversion mechanism.

Hook that ran"Day 1 at a climbing gym vs what they don't tell you."
THE CLASS DROP-IN One session, fully shown

The warm-up to the wobbly-legs exit. Strongest for studios where one signature class carries the brand.

Hook that ran"Reformer pilates: cute outfit, screaming legs."
THE NEW-THING Ride the format wave

Padel, hyrox, late-night yoga — when your offer is the new thing everyone's curious about, the explainer-plus-first-try format prints.

Hook that ran"Padel: the sport your group chat is about to be obsessed with."
From the campaign library

Gym & studio campaigns that already ran.

What gym owners ask us

The floor-side questions, answered straight.

Our classes are capacity-capped — what's the point of more demand?
Waitlists are retention fuel and pricing power — and most gyms have off-peak holes a campaign can aim at directly. "The 9pm class for people who hate 6am yoga" took Zen Den's pilot slot to permanent.
Isn't this only worth doing in January?
Backwards, honestly — January is when every gym is shouting. A campaign in May or October reaches the same year-round intent with a fraction of the noise, and the guarantee is identical whatever the month.
Intro offers just attract people who churn.
Discount-hunters churn; community-joiners stay. Creator content sells the room and the people in it, not a price — which filters for exactly the members who renew.
What about our members' privacy on camera?
Filming is scheduled with you, framed around the creator, and you approve every video before it posts. Members in shot are incidental and consented per your house rules — your gym, your call.
We're a small studio, not a big-box gym.
That's the advantage. Nobody films a recommendation for a 24-hour chain — they recommend the studio where the coach knows their name. Small is the story.
Do we need our own TikTok?
No. Creators post from their accounts; the views and trial bookings route to you. Every video is licensed to you for 12 months for your own channels whenever you're ready.
Pricing

Less than one member's annual value. Guaranteed reach.

Starter£2492 creators · 2 videos
30,000 views guaranteed
MOST POPULARGrowth£4494 creators · 4 videos
60,000 views guaranteed
Max Reach£8996 creators · 6 videos
150,000 views guaranteed
Two minutes, no payment

Type your gym's name. We'll find what members love.

Your reviews, read automatically. Your signature class, found. Your script, drafted — before you've paid a penny.